INFORMATION
LUIS GALVEZ - ART DIRECTOR
luisgalvez29@gmail.com
Office hours
Monday–Friday: 09:00–18:00
Timezone: GMT+
Winning strategy, human narrative, and transformative beauty define my practice. For over a decade, I have worked at the intersection of corporate rigor and contemporary art direction—developing strategy-led, digital-first visual systems for bold and forward-thinking brands.
I am Luis Galvez, a Brand Designer & Art Director working internationally. With a background in Business and strategic marketing, I bring structural thinking to creative practice—translating complex business frameworks into coherent brand identities and human-centered visual languages.
Throughout my career, I have led brand development and digital campaigns for both emerging start-ups and global corporations. My approach integrates strategic depth with aesthetic precision, ensuring that every visual decision operates within a broader system.
In an era shaped by automation and generative AI, I advocate for human direction over passive machine output. I work within human–algorithmic systems, where generative AI is not a shortcut, but a controlled and intentional tool—guided by narrative, cultural awareness, and design intelligence.
For me, beauty is not decoration. It is a strategic instrument—capable of shaping perception, building trust, and producing measurable impact.
Currently, I serve as a Digital Designer at Beefree, contributing to a global platform that empowers thousands of creators through effective, structured, and beautifully designed digital communication.
© Luis Galvez 2026 – The information contained in this website is for general information purposes only. The information is provided by Luis Galvez and while we endeavour to keep the information up to date and correct, we make no representations or warranties of any kind, express or implied, about the completeness, accuracy, reliability, suitability or availability with respect to the website or the information, products, services, or related graphics contained on the website for any purpose. Any reliance you place on such information is therefore strictly at your own risk. In no event will we be liable for any loss or damage including without limitation, indirect or consequential loss or damage, or any loss or damage whatsoever arising from loss of data or profits arising out of, or in connection with, the use of this website. Through this website you are able to link to other websites which are not under the control of Luis Galvez. We have no control over the nature, content and availability of those sites. The inclusion of any links does not necessarily imply a recommendation or endorse the views expressed within them. Every effort is made to keep the website up and running smoothly. However, Luis Galvez takes no responsibility for, and will not be liable for, the website being temporarily unavailable due to technical issues beyond our control.
EDUCATION
Art Direction & Design
2022 California Institute of the Arts / UIUX & Graphic Design Specialization
2022 Awwwards / Art Direction & Design Leadership
2016 Foro Alfa Argentina / Brand Strategy, Corporate Branding
2015 ISIL / Postgraduate Diploma in Branding
2013 UTN Universidad Tecnológica Nacional / Branding Specialization
Bussinees, Tech & Marketing
2020 Digital Transformation, Digital Product Management, Design Thinking / University of Virginia Darden School of Business & BCG, USA
2019 ThePowerMBA Business School / MBA, Spain
2019 Google Activate / Digital Marketing and E-commerce Certification
2018 ie Business School Spain / Specialization in Marketing Strategy
2004 Universidad Privada del Norte / Bachelor’s Degree in Business AdministrationSuspendisse Aenean Lec
2023
Art Direction & Design
2022 California Institute of the Arts / UIUX & Graphic Design Specialization
2022 Awwwards / Art Direction & Design Leadership
2016 Foro Alfa Argentina / Brand Strategy, Corporate Branding
2015 ISIL / Postgraduate Diploma in Branding
2013 UTN Universidad Tecnológica Nacional / Branding Specialization
Bussinees, Tech & Marketing
2020 Digital Transformation, Digital Product Management, Design Thinking / University of Virginia Darden School of Business & BCG, USA
2019 ThePowerMBA Business School / MBA, Spain
2019 Google Activate / Digital Marketing and E-commerce Certification
2018 ie Business School Spain / Specialization in Marketing Strategy
2004 Universidad Privada del Norte / Bachelor’s Degree in Business AdministrationSuspendisse Aenean Lec
2023
TESTIMONIALS
We met Luis for branding services. Luis understand our idea very fast and created a great professional brand with minimal time. I highly recommend Luis for is branding and web design.
VADIM COTE / CEO JUNIFIA
I had the pleasure of working with Luis on key projects for the Jpu and Valion brands, where he proved to be an exceptional professional in branding and marketing. Their ability to capture the essence of our brands and translate them into impactful designs was crucial to our success. Furthermore, their advice on social networks and web design not only met, but exceeded our expectations, generating measurable results in the visibility and perception of our brands.
PEDRO INFANTE / CEO JPU
Luis is a passionate branding professional who is very focused on achieving results. I have had the opportunity to work with him and we have developed several projects together.
BRATZO LOECHLE / CEO B&F
One of the most creative people I worked with, he has an amazing vision of the market and always puts the client in and the team in the main focus. He help to the development of companies.
CELSO HAMER / CEO DOLAV
I worked with Luis when I decided to create my own technology startup. Luis is a great professional and a better person; someone with whom working becomes something enriching.
MANUEL GARCIA / CEO IBAO
Luis exceeded my expectations by quickly recognizing my brand DNA as well as creating an elegant aesthetic in keeping with my style and personality. In addition to having a very close and empathetic relationship with our team, generating a lot of trust from the first day of the meeting.
ANDREA LARCO / CEO ANDREA LARCO
When we started with the project I was afraid I might not like the final printed color, but Luis did an excellent job of making sure the colors were as accurate as possible. He does an amazing job and takes the time with patience to make sure the client is very satisfied and happy.
CATHY DRIVER / FOUNDER INRUSH ELECTRIC
We met Luis for branding services. Luis understand our idea very fast and created a great professional brand with minimal time. I highly recommend Luis for is branding and web design.
VADIM COTE / CEO JUNIFIA
I had the pleasure of working with Luis on key projects for the Jpu and Valion brands, where he proved to be an exceptional professional in branding and marketing. Their ability to capture the essence of our brands and translate them into impactful designs was crucial to our success. Furthermore, their advice on social networks and web design not only met, but exceeded our expectations, generating measurable results in the visibility and perception of our brands.
PEDRO INFANTE / CEO JPU
Luis is a passionate branding professional who is very focused on achieving results. I have had the opportunity to work with him and we have developed several projects together.
BRATZO LOECHLE / CEO B&F
One of the most creative people I worked with, he has an amazing vision of the market and always puts the client in and the team in the main focus. He help to the development of companies.
CELSO HAMER / CEO DOLAV
I worked with Luis when I decided to create my own technology startup. Luis is a great professional and a better person; someone with whom working becomes something enriching.
MANUEL GARCIA / CEO IBAO
Luis exceeded my expectations by quickly recognizing my brand DNA as well as creating an elegant aesthetic in keeping with my style and personality. In addition to having a very close and empathetic relationship with our team, generating a lot of trust from the first day of the meeting.
ANDREA LARCO / CEO ANDREA LARCO
When we started with the project I was afraid I might not like the final printed color, but Luis did an excellent job of making sure the colors were as accurate as possible. He does an amazing job and takes the time with patience to make sure the client is very satisfied and happy.
CATHY DRIVER / FOUNDER INRUSH ELECTRIC